You’ve heard of Black Friday and Cyber Monday, but get ready for Small Business Saturday! This year, Small Business Saturday is on November 30. Founded by American Express in 2010, this day is celebrated the Saturday after Thanksgiving. On this day, consumers are asked to shop at independent retailers and other small businesses, especially those that carry goods made in the U.S.
In 2011, millions of shoppers participated in Small Business Saturday, and in 2012, estimated consumer spending for the event was estimated at $5.5 billion. This one small day has grown into a movement that millions of individuals, businesses, and communities have embraced nationwide-and continue to support every day.
Please join the SBA and organizations across the country in supporting your local small businesses!